Downtown San Diego · Your local realtor

Local Realtor in Downtown San Diego

Palisade Realty is an independent San Diego real estate brokerage (CA DRE #01848565), led by owner and president Hedda Parashos, serving buyers and sellers across Downtown San Diego. We work the 92101 core every week, so you have a local realtor beside you who reads the neighborhoods, the buildings, and the market instead of following a franchise script written in another city. We fit best when you want a Downtown San Diego specialist rather than a countywide generalist.

Hedda Parashos
Hedda Parashos
Owner & President

What a local realtor knows downtown

A local realtor who knows Downtown San Diego can tell a Cortez Hill high-rise from an East Village loft on sight. That fluency shapes how we price homes and where we find value for you. Our local realtors track building-level details across each Downtown San Diego neighborhood:

  • Gaslamp Quarter, Marina, and Columbia, over toward Waterfront Park
  • HOA structures, parking realities, and resale patterns
  • Days-on-market and list-to-sale ratios by tower

County averages hide what actually happens inside your building. We bring you the real numbers from your specific tower.

Gaslamp Quarter, Downtown San Diego, California
Gaslamp Quarter, Downtown San Diego, California
East Village, Downtown San Diego, California
East Village, Downtown San Diego, California

How our team helps you buy or sell

Once you know a neighborhood at that level, the next step is matching the right agent to your deal. As an independent brokerage rather than a lone agent, we pair Downtown San Diego expertise with a partner network of more than 100 agents.

Your goalWhat we do
Buy a condo or homeTurn building nuances into fair value, HOA coverage, and negotiation leverage
Sell your unitBuild listings and a pricing plan tuned to how downtown inventory moves
New constructionPut representation on your side of the table
VA or relocationServe as your local realtor and eyes on the ground in the city

Who we work with

The fit comes down to who you are and what you are chasing across Downtown San Diego. Our clients include:

  • First-time buyers getting into a condo without overpaying
  • Sellers who want a listing agent fluent in downtown demand
  • Move-up and luxury buyers reading the top premium buildings
  • Service members and families using VA financing or relocating in

Why work with us

Downtown San Diego ranks among our top-performing markets. Most of our reviews and repeat clients come from running this same search, in these towers, again and again. We are a locally owned local realtor with a named, accountable owner behind every transaction.

If you like to research before you call, watch our neighborhood walkthroughs and market updates on the Palisade Realty YouTube channel to see how Downtown San Diego really moves.

Homes for sale in Downtown San Diego

View all Downtown San Diego homes
5.0993 Zillow reviews · View on Zillow

Featured reviews

Showing 2 of 993 reviews. Rating and total above cover all reviews.

★★★★★
ckvonk
Verified Zillow review

Hedda and her team were incredible from start to finish — I felt completely supported and advocated for while making an offer and negotiating with the sellers.

★★★★★
sdtinystar
Verified Zillow review

Hedda is the best realtor I have ever had — a true client's advocate who goes above and beyond, enthusiastic but never pushy.

Our Downtown San Diego agents

Hedda Parashos
Local Realtor · Downtown San Diego
Erick Salgado
Local Realtor · Downtown San Diego
Patty Aguilar
Local Realtor · Downtown San Diego
Deborah Trevino
Local Realtor · Downtown San Diego

Areas we serve

Start the conversation

Tell us what you want to do downtown: buy, sell, or learn what your home is worth. Book a no-obligation consultation with Palisade Realty, your local realtor in Downtown San Diego, and we will show you how we would approach your move.

Call Palisade Realty · (619) 794-0218